Spinos Aviation: A Classic Airline Branding
Spinos Aviation: Travel As The Bird Flies
Spinos Aviation is a conceptual commercial airline designed around the idea that air travel can be affordable without feeling stripped down.
Drawing from the Greek word spínos, meaning finch, the brand emphasizes lightness, efficiency, and approachability, values reflected through a streamlined visual system, classic typography, and a restrained yet refined color palette.
The project explores how thoughtful branding and user-focused design can elevate a budget-conscious airline into an experience that still feels intentional, comfortable, and trustworthy.
Spinos: Travel As The Bird Flies
This airline is designed to communicate safety and travel
Balancing Restraint and Detail to Create an Intentional Travel Experience
This project leans into the balance between simplicity and intricacy, using restraint to let small details do the heavy lifting. The identity is anchored by a logo built around a double meaning, merging the form of a finch with the wing of an aircraft into a single, minimal mark.
Through a focused visual system, Spinos Aviation demonstrates how thoughtful reduction and layered symbolism can create a brand that feels efficient, intentional, and quietly refined.
